Comparison
Aimers vs HawkSEM
Both agencies run PPC and paid media for B2B SaaS companies. Here is how they differ on the things buyers ask about: channels, the software categories they have proof in, company stage, pricing and reviews.
The short version
- Aimers is the more SaaS-specialized of the two.
- Only Aimers lists G2 & Capterra Ads.
- Published minimum ad spend: Aimers $3,000/mo, HawkSEM Not published.
 Aimers |  HawkSEM | |
|---|---|---|
| Our rank | #3 · 83/100 | #7 · 79/100 |
| Focus | B2B & tech | Generalist |
| Headquarters | Georgia | United States |
| Pricing model | Not published | Flat monthly fee |
| Minimum fee | Not published | $1,200/mo |
| Minimum ad spend | $3,000/mo | Not published |
| Reviews | 4.9 (40 on Clutch) | 4.9 (39 on Clutch) |
| Published case studies | 5 | 5 |
| Google Ads | ✓ | ✓ |
| Microsoft Ads | ✓ | ✓ |
| LinkedIn Ads | ✓ | ✓ |
| Meta Ads | ✓ | ✓ |
| X Ads | ✓ | ✓ |
| YouTube Ads | ✓ | ✓ |
| Reddit Ads | ✓ | ✓ |
| G2 & Capterra Ads | ✓ | — |
| Works with Enterprise | ✓ | ✓ |
| Martech proof | ✓ | — |
| Cybersecurity proof | ✓ | — |
| HR Tech proof | ✓ | — |
| logistics-tech proof | ✓ | — |
| frontline-communication-saas proof | ✓ | — |
| Developer Tools proof | — | ✓ |
| Fintech proof | — | ✓ |
| location-technology proof | — | ✓ |
| content-management-software proof | — | ✓ |
“—” means we could not confirm it on a public page, not that the agency cannot do it. Sources are on each profile.