Paid media and demand generation agency that describes itself as built for B2B SaaS tech. Published case studies cover paid programs for CallRail, Tekmetric, Cin7 and Dropbox.
What Matter Made does
Ad platforms
Services
- PPC[1]
- Paid social[4]
- Landing pages[5]
- CRO[3]
- Ad creative[2]
- Attribution & analytics[3]
- Demand gen strategy[6]
- RevOps[6]
Who it works with
- Product-led: Case study index tags Productboard as 'PLG SaaS' ('99% MoM ENT leads'); Loom card: '69% MoM sign-ups'[6]
- Sales-led: 45% Reduction in cost per closed-won deals by Day 120[5]
Software categories with proof
- Martech (CallRail)[5]
- Vertical SaaS (Tekmetric)[4]
- Ecommerce Tech (Cin7)[3]
- collaboration-software (Dropbox)[7]
Case studies
| Client | Result as published | Source |
|---|---|---|
| CallRail Marketing analytics software | “58% Reduction in Brand CPC by Day 60. 93% Increase in influenced MQLs in just one quarter, reaching nearly 2,000 in Q1 2024. 45% Reduction in cost per closed-won deals by Day 120.” | [5] |
| Tekmetric Auto repair shop management software | “107% Increase in MQLs. 90% Increase in Closed-Won Customers. 15% Reduction in cost per closed-won deals by Day 120.” | [4] |
| Cin7 Inventory management software | “130% Increase in MQLs. 68% Decrease in cost per lead. 27% Reduction in spend while improving performance.” | [3] |
| Dropbox Collaboration / file sharing software | “650% increase in target conversions” | [7] |
Results are quoted as the agency published them. We have not audited them.
Notable clients
CallRail[5], Tekmetric[4], Cin7[3], Dropbox[7], Lokalise[5], Loom[5], Moogsoft[3], Enboarder[3], G2[4]
Client reviews
We did not find a public review profile on Clutch or G2.
Ratings checked on 2026-11-11. We link to reviews instead of copying them.
How Matter Made scores
| Criterion | Points | Why |
|---|---|---|
| SaaS specialization | 25 / 25 | Works only with SaaS companies |
| Published SaaS proof | 16 / 20 | 4 published case studies we could verify |
| Track record & scale | 4 / 20 | Founding year not confirmed, team size not confirmed, 9 named clients |
| Client reviews | 0 / 15 | No public reviews found on Clutch or G2 |
| Channel & funnel coverage | 9 / 10 | 6 ad platforms; 4 of 5 funnel services (CRO, landing pages, creative, attribution, ABM) |
| Pricing transparency | 4 / 10 | Pricing model published |
Same formula for every agency. Full methodology.
Alternatives and comparisons
See the best Matter Made alternatives, ranked by the same method.
Sources
- https://www.mattermade.co/what-we-do/paid-media
- https://www.mattermade.co/
- https://www.mattermade.co/case-studies/cin7
- https://www.mattermade.co/case-studies/tekmetric
- https://www.mattermade.co/case-studies/callrail
- https://www.mattermade.co/case-studies
- https://www.mattermade.co/case-studies/dropbox
All facts checked on 2026-11-11. Work here? Correct this listing or get your badge.