Marcel Digital is a Chicago-based B2B digital agency founded in 2003 that offers paid search, paid social, SEO, CRO, analytics and Umbraco web development. Its case studies include paid search and SEO work for B2B SaaS companies.
What Marcel Digital does
Ad platforms
Services
Who it works with
- Enterprise: We partner with enterprise marketing and technology teams[1]
- Sales-led: Generated a $512,928 ACV closed deal through Bing PPC[6]
Software categories with proof
Case studies
| Client | Result as published | Source |
|---|---|---|
| Unnamed B2B SaaS company SaaS | “Increased PPC performance by 533% year over year in Q2; Generated a $512,928 ACV closed deal through Bing PPC” | [6] |
| Medius AP automation software | “Search-driven leads increased by 61% compared to the previous year; Organic traffic from targeted markets grew by 21.4%” | [7] |
| Unnamed compliance services provider life sciences compliance | “108% Increase in Paid Search Conversions; $203,000 in Additional Revenue Generated” | [8] |
Results are quoted as the agency published them. We have not audited them.
Notable clients
Medius[7], Absolute Software[1], PerkSpot[1], Generali USA[1]
Platform partnerships
Client reviews
- ★ 4.8 on Clutch from 20 reviews. Read them on Clutch
Ratings checked on 2026-11-11. We link to reviews instead of copying them.
How Marcel Digital scores
| Criterion | Points | Why |
|---|---|---|
| SaaS specialization | 10 / 25 | Generalist with SaaS clients |
| Published SaaS proof | 12 / 20 | 3 published case studies we could verify |
| Track record & scale | 15 / 20 | 23 years in business, team of 10-49, 4 named clients |
| Client reviews | 9.2 / 15 | 4.8 from 20 reviews |
| Channel & funnel coverage | 7 / 10 | 5 ad platforms; 2 of 5 funnel services (CRO, landing pages, creative, attribution, ABM) |
| Pricing transparency | 0 / 10 | No public pricing |
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Alternatives and comparisons
See the best Marcel Digital alternatives, ranked by the same method.
Sources
- https://www.marceldigital.com/
- https://www.marceldigital.com/about
- https://clutch.co/profile/marcel-digital
- https://www.marceldigital.com/services/paid-media
- https://www.marceldigital.com/services/paid-media/paid-social-media
- https://www.marceldigital.com/case-studies/driving-qualified-pipeline-growth-for-a-b2b-saas-company
- https://www.marceldigital.com/case-studies/b2b-saas-seo-icp-lead-growth
- https://www.marceldigital.com/case-studies/compliance-services-provider-paid-media-revenue-growth
All facts checked on 2026-11-11. Work here? Correct this listing or get your badge.