Hop AI, formerly Hop Online, is a digital marketing agency with its team based in Sofia, Bulgaria that now positions itself on marketing for cybersecurity companies. It runs PPC, paid social, SEO, GEO and content, and its case studies also cover other B2B SaaS, education and ecommerce clients.
- Headquarters
- Sofia, Bulgaria[1]
- Founded
- 2009[2]
- Team size
- 10-49[2]
- Focus
- B2B & tech[3]
- Minimum fee
- $2,000/mo[4]
- Minimum ad spend
- $10,000/mo[4]
What Hop AI (formerly Hop Online) does
Ad platforms
Services
- PPC[3]
- Paid social[3]
- SEO[3]
- Content marketing[3]
- Ad creative[3]
- Attribution & analytics[3]
- Landing pages[6]
Who it works with
- Seed: Mesh.ai case study: '$11M Seed Funding'[6]
Software categories with proof
- Cybersecurity (Rapid7)[7]
- HR Tech (Findem)[8]
- Developer Tools (LambdaTest)[9]
- b2b-media-publishing (FT Professional)[10]
Case studies
| Client | Result as published | Source |
|---|---|---|
| Rapid7 Cybersecurity | “100% increase in high-intent conversions (trials, demos, contact-us inquiries); 50% reduction in cost-per-lead (CPL)” | [7] |
| Rapid7 Cybersecurity | “45% Surge in Brand Engagement” | [11] |
| LambdaTest Developer Tools | “10x the conversions; 36% decrease in CPA” | [9] |
| Findem HR Tech | “PMax campaign spending $3,859 to generate 115 conversions at a lean CPA of just $33.6” | [8] |
| FT Professional B2B Media & Publishing | “-67% Paid Social Cost Per Lead, +70% Lead Volume and 7M+ Impressions in 90 Days” | [10] |
| Mesh.ai Performance management software | “2x Lead Volume” | [6] |
Results are quoted as the agency published them. We have not audited them.
Notable clients
Rapid7[3], Group-IB[3], SecurityScorecard[3], IntSights[3], Coveware[3], Financial Times[3], LambdaTest[9], Findem[8]
Platform partnerships
- Google Premier Partner[3]
Client reviews
- ★ 4.8 on Clutch from 24 reviews. Read them on Clutch
Ratings checked on 2026-11-11. We link to reviews instead of copying them.
How Hop AI (formerly Hop Online) scores
| Criterion | Points | Why |
|---|---|---|
| SaaS specialization | 18 / 25 | Focuses on B2B and tech |
| Published SaaS proof | 20 / 20 | 6 published case studies we could verify |
| Track record & scale | 17 / 20 | 17 years in business, team of 10-49, 8 named clients |
| Client reviews | 9.8 / 15 | 4.8 from 24 reviews |
| Channel & funnel coverage | 7 / 10 | 4 ad platforms; 3 of 5 funnel services (CRO, landing pages, creative, attribution, ABM) |
| Pricing transparency | 6 / 10 | Minimums published |
Same formula for every agency. Full methodology.
Alternatives and comparisons
See the best Hop AI (formerly Hop Online) alternatives, ranked by the same method.
Sources
- https://hoponline.ai/company/about-us
- https://clutch.co/profile/hop-ai
- https://hoponline.ai/
- https://hoponline.ai/services/paid-ads
- https://hoponline.ai/services/paid-social
- https://hoponline.ai/case-studies/mesh
- https://hoponline.ai/case-studies/doubling-paid-conversions-for-rapid7
- https://hoponline.ai/case-studies/findem-revamped-google-ads-strategy
- https://hoponline.ai/case-studies/lambdatest
- https://hoponline.ai/case-studies/outperforming-bigger-budgets
- https://hoponline.ai/case-studies/rapid7-linkedin-case-study
All facts checked on 2026-11-11. Work here? Correct this listing or get your badge.